Today, I’m doing a review on Etude House Proof 10 Eye Primer (에뛰드하우스 푸르프10 아이프라이머). Etude House is a korean makeup brand. Since it is a road shop brand (drugstore), their prices are very affordable; some may be a little over priced but most of the prices of their products are reasonable, in my opinion. I’m now residing in Korea and am so excited to test out some beauty items that are hyped up in the beauty world or that I think are worth trying. I’ll be sure to blog them so you are in the know!
Below is their one and only (I believe) eye primer that they sell. It retails for about $19 in the states and 5,500 won in Korea. A little ridiculous price difference right there, huh?
The proof 10 Eye Primer only comes in one color and it is a light beige color but once it is blended it is not noticeable at all since it is a primer. It is very similar to Benefit Stay Don’t Stray Eye Primer in Light Medium, which retails for $26. The only difference would be the way it applies. The Etude House one goes very silky and smooth whereas with the Benefit one, you really have to spread out the product and a teeny tiny bit thicker.
I used Maybelline Baked Eyeshadow to test out the primer and below you can clearly see the results and how well the primer works. The left side is with the Etude House Eye Primer and the right side is just the shadow itself. You see the difference? It is very obvious how amazing this eye primer is! It really does get the job done! It helps bring out the color much more vibrant. After you put on the eye primer on your lid it becomes a little sticky so it gets easier to apply the shadow without having as many fallouts as you would without the primer on.
Overall, I love this primer and would definitely recommend it to anyone that has oily eye lids or gets shadow creases easily. I think an eye primer in general should be anyone’s essential in their makeup drawer. Compared to Urban Decay, Benefit or Nars, the Etude House one is much cheaper so why not get this affordable one that gets the job just as well as the high-end primers.
As mentioned above, it retails for $19.99 in the states but Amazon has it for only $6.99; you can pick it up here while it lasts. Let me know if you try this and whether or not you like it.
all that jaes